Varsity Jacket back into mainstream culture. You’ll see it paired with jeans, dresses, or even business-casual outfits. Its versatility makes it an easy go-to, whether you’re in Leeds heading to a coffee shop or in London rushing to a meeting. jackets with your logo on the chest and tagline jackets with your logo on the chest and tagline across the back. That’s instant recognition. Unlike disposable promotional items, jackets are practical and wearable, which means your brand gets seen long after the event ends. across the back. That’s instant recognition. Unlike disposable promotional items, jackets are practical and wearable, which means your brand gets seen long after the event ends.